Articles
Avoiding spam filters and other email marketing tips
Email marketing as many of us know, can be a powerful and inexpensive method of reaching our most...
Creating a sending domain
In BoltMail a verified sending domain allows us to prove to spam filters that you own the domain...
How to add an unsubscribe link
All campaigns must include an unsubscribe link, there are several easy ways to do this:
1. Type...
How to ensure you are not sending spam
To use BoltMail you must comply with the New Zealand Unsolicited Electronic Messages Act, the...
How to test your email campaign for spam
Before sending your campaign it's a good idea to test if it will get through spam filters.
When...
Purchasing a list from a third party
New Zealand law requires that you have consent from your subscribers before you can send them an...
Reconfirming your subscribers
You may need to reconfirm your subscribers to comply with spam laws such as the New Zealand...
Signup confirmation - double opt in
It's best practice to always use double opt-in for your subscription forms. Double opt-in means...
The dangers of spam traps and honey pots
A honey pot or spam trap is an email account set up by an ISP or spam researcher that they know...
Why you should always respect your unsubscribes
Some business owners believe that it's best to make it difficult for their customers or contacts...
